LED display opens the era of information marketing


"LED Display Opens the Era of Informatization Marketing" Informatization catalyzes LED display companies to conduct hot marketing in various ways, such as various B2B website marketing, vertical marketing of self-built websites, Taobao, WeChat, browser bidding, etc., all of which are for LED display The development of screen informatization has brought unprecedented opportunities and is also changing the traditional LED display marketing model. Today, with the rapid development of information, the LED display industry has never been so beautiful before. Needless to say in the industry, under the general environment and general trend of energy saving, emission reduction and green environmental protection, it is an industry consensus that LED has become the mainstream light source of LED display, and it is the trend of the times.

As for the street talk in the consumer market, when it comes to LED display screens, although most of them know little about it, no one knows about LED. This is half due to the government's strong support and promotion, and the other half is due to the advantages and charm of LED technology itself. . More and more public accounts and marketing of many companies are popularized on LED displays. The downstream industries we cooperate with gradually feel that LED displays are very important. We are not ashamed to say that we are very proud to be so positive It has influenced and promoted the industry in a new and mobile Internet way. LED (LightEmittingDiode) is a light-emitting diode, a solid-state semiconductor component that can convert electrical energy into visible light, just like traditional incandescent lamps and halogen lamps are based on the principle of thermal radiation luminescence, fluorescent lamps, mercury lamps, sodium lamps and metal halide lamps Using the same principle of gas discharge, LED itself represents a kind of technology, a kind of light-emitting principle.

In the eyes of the general public, as a new type of LED display technology, LED has basically been equated with energy saving. However, is the LED display really energy-saving? How to evaluate whether an LED display is energy-saving? The luminous efficacy of the light source (often referred to as luminous efficacy for short): the ability of the luminous body to convert electrical energy into visible light, measured by the ratio of luminous flux to power, and the unit is lm/w. Comparison of the efficacy of common light source products on the market corresponding to various luminous principles. It can be seen from the above table that LED technology, as a new type of LED display light source, has a certain degree of advancement compared with traditional light source technology.

But even so, LED technology itself has a wide range of light effects. It is not accurate to say that LED light sources are more energy-efficient than other light sources. This is like saying that the French are romantic, the Chinese are hardworking, and the Japanese are well-behaved. unscientific. When we get along, we have to see how the other party is French, Chinese and Japanese, and the same is true for using LED products. In fact, to judge whether a display is energy-efficient, it is far more than what technology and light source it uses.

Most brand manufacturers will also provide the system efficiency parameters of electrical appliances on the product catalog or single page, as shown in the figure below, our designers can ask the manufacturers to provide relevant parameters. In addition to incandescent lamps and line voltage halogen lamps, other light sources need to be equipped with LED display appliances. LED display appliances also have the problem of power utilization, that is, the ratio of the electrical energy used by electrical appliances from the grid to drive the light source to emit light. Without considering harmonics, the power factor λ is usually represented by cosφ.

It doesn't matter if you don't understand these things. In short, the efficiency of LED display appliances usually depends on the power factor index. .

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